22 Sep How to Generate Backlinks with Custom WordPress Themes

Every blogger knows about backlinks and their importance to search rankings. But the actual challenge lies in knowing how to and being able to gain quality links from sites with high domain authority. Thankfully, there are tons of good advice out there, from creating more original content, preferably infographics and videos, to starting a podcast. At the end of the day, you will find that they all work to some extent as long as you put in the time and effort.

Still, the truth is that not everyone has the time and resources to devote to prolonged link-building processes. This is where custom WordPress themes can be a great backlink asset. A popular, well-built theme can earn you thousands of backlinks from many WP sites with high traffic. In this article, we will look at how you can generate backlinks with your themes, and why you should consider automated inbound links.

What Are Automated Backlinks, and How Can You Leverage Them?

What’s the difference between the manual and the automated backlinks? Well, it turns out there’s quite a lot of tangible distinction. You could cut the grass in your front yard by pulling it out by hand, using a cutlass, or you could use a power lawn mower. One of these is definitely less labor intensive and gives a better result than the others. If you have tried to earn links by yourself or been on the scene long enough, then you already know that it can be a hassle, and about 41% of  SEO specialists feel the same way.

With automated backlinks, you use special software and tools to carry out the time-consuming aspects of your link-building process. Think of the hours you can save from prospecting, outreaches, and reviewing backlinks profiles to filter out less quality ones. Some tools even maintain your database and track your links’ status across various sites. This approach still works even if you’re using pages that offer easy to buy backlinks solutions. By leveraging an automated link-building process, you get to enhance your strategies for better results.

Why Should You Generate WordPress Backlinks in 2023?

Backlinks are good, but some are even better than others. If you can generate WordPress backlinks, that’s definitely going to make an impact on your search engine rankings and visibility. As a platform, WordPress already has a high TrustRank and high DA, and as of August 2023, the authority score was 74, which is nothing to look down on. When sites on this CMS link to you, it sends strong signals to the algorithm that your site is valuable and an authoritative source in your niche.

As a result, your web page appears higher in search results. You gain more referral traffic and increased opportunities for lead generation, which is a great opportunity for developers or anyone who owns a WordPress site. A significant portion of your traffic will come from Google searches, so the higher your position in SERPs, the greater your chance to make more sales and boost your revenue.

Still, don’t forget that backlinks alone aren’t enough. You have to ensure that your technical SEO and on-site optimization are in place. This includes getting rid of any unused elements that slow your performance, ensuring optimal page speed, and providing basic security. It might seem like a lot to care about, yet there are many uptime-monitoring tools that can help you check if your web page functions properly.

Best Ways to Build Backlinks With Custom WordPress Themes

There are many strategies that can increase your backlinks portfolio, but not all of them are safe for your e-commerce sites. This is why Take This Course recommends avoiding shady methods and instead going with a well-planned approach such as blogging. Still, not everyone has time for this, so here are a few ways to earn backlinks with custom WordPress themes.

#1 Keep It Lightweight and Simple

A quick cursory look at the popular custom themes in WordPress will reveal one common thing. They are all lightweight, which means faster load time. No one wants a theme that is overloaded with unnecessary frills that slow down responsiveness, so keep it simple. Remember that faster load speed can impact search rankings, so design your theme with SEO factors in mind. At the same time, learning how to fix a slow WordPress site is a great way to improve your web performance and visibility.

#2 Make It Customizable for a More Personalized Look

Most bloggers do not want to look the same. Your custom themes need to be built to allow users to change whatever they want to choose a more unique look and feel for their site. This could be as simple as different color schemes, header styles, background images, designs, etc.

#3 Plugins Support Is a Great Feature

Plugins are one of the best things about the WordPress platforms. In fact, there are over 58,000 free plugins, which means most users probably have a few favorites that they use regularly. Of course, you don’t need to add functionality for all of them. Still, adding support for the most popular ones could be a great way to increase the download rate of your theme.

And if that’s not possible, at least try to add functionality for these seven WordPress plugins that are essential for new sites. Don’t forget that the higher the number of people who download and use your themes, the more WordPress backlinks you get. Just make sure it doesn’t conflict with your code.

#4 Great User Support Is Crucial

Like most web products or apps, you need to have a good support system and good docs practice to help users get the most out of your custom themes. Don’t worry – you don’t need to create an elaborate setup for this. Just provide a detailed guide for download, configuration, and use of the themes, and be sure to answer every question they may have, preferably in different languages. You can use any of the automated WordPress translation services for this part.

So, with these four tips, you can design a WordPress theme that is a major backlink magnet for your site. Still, these are not just for those who are web developers. Even if you have no clue how to build a theme, you can collaborate with a developer or sponsor an already-created theme in exchange for link placement.